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Collection Agency: A Lifetime of Creative Collecting
So you think you’re a serious collector? Michael Horvich has taken things to the next level, and has some thoughts about what it all means.
Mar 27
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Paul Lukas
29
8
4
The Oddly Compelling Pleasures of Obsessive Artwork
Certain artists pursue a specific niche with near-fanatical precision and drive, producing extremely satisfying results.
Mar 24
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Paul Lukas
34
28
2
Follow-Up Roundup!
Some new developments involving a bunch of recent Inconspicuous Consumption posts.
Mar 19
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Paul Lukas
24
4
1
There’s an Epidemic of Upside-Down Letters!
And it goes way beyond Frank Lloyd Wright. Plus more butter color-coding and a new Inconspicuous News Roundup.
Mar 17
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Paul Lukas
24
9
1
The Pleasures of Poor Product Design
A brilliant project cleverly sabotages everyday objects to reveal how much we take for granted about them — and about the design process.
Mar 12
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Paul Lukas
62
10
5
An Epic Exhibition of Ashtrays!
It’s the latest exhibit at the Museum of Dinnerware Design — where you can also try to pull a tablecloth from under a bunch of dishes!
Mar 5
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Paul Lukas
36
5
1
A Very Dairy Mystery: The Colors of Butter
An epic deep-dive investigation into the confusing color-coded package designs of this familiar grocery staple.
Mar 3
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Paul Lukas
52
29
4
February 2026
The Man Behind the Upside-Down “H”
Part 2 of our investigation into the typographic mysteries surrounding a historic Frank Lloyd Wright building. Plus a new Inconspicuous News Roundup!
Feb 26
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Paul Lukas
26
9
H-Bomb: A Frank Lloyd Wright Typographic Mystery
The famed architect made a surprising error on one of his most notable buildings — or did he? A deep dive to uncover the truth.
Feb 25
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Paul Lukas
99
33
12
How a Single Piece of Pepperoni Got Me Thinking Really, Really Hard
A tasty proposition. Plus a new Inconspicuous News Roundup!
Feb 23
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Paul Lukas
29
14
1
A Museum Devoted to Everyday Items
Mexico City is home to an institution that’s right the Inconspicuous Consumption wheelhouse.
Feb 18
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Paul Lukas
and
Scott Teplin
46
18
5
The Weirdest Thing About Seeing a Movie by Myself
Listen now | Inconspicuous Consumption’s first audio essay.
Feb 13
•
Paul Lukas
34
37
2
3:15
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