Inconspicuous Consumption

Inconspicuous Consumption

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What Makes a Good Package Design Even Better?
Answer: A good package design with a depiction of that same package on the package!
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Paul Lukas
An Easily Overlooked Detail of Spatula Design
You might think all spatulas are basically the same. But as I recently learned, that’s definitely not the case.
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Paul Lukas
A Close Look at Auxiliary Prescription Labels
The ubiquitous little stickers are classically inconspicuous.
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Paul Lukas
A Plastic Icon Transitions to Cardboard
Are you ready for biodegradable bread clips? Plus: An inconspicuous mystery!
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Paul Lukas
A Really Fun Art Exhibit in a Really Unlikely Place
Shoppers on Fifth Avenue in Manhattan may encounter an exhibit that will almost certainly make them smile.
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Paul Lukas
The Curious Phenomenon of Faux Stitching
Manufacturers are trying to simulate a handcrafted look, even on products that we’d never expect to be handcrafted in the first place.
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Paul Lukas
Solving the Great Potato Sticker Mystery
A grocery riddle leads to a deep dive on a ubiquitous supermarket detail.
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Paul Lukas
Toward a Unified Theory of Proper Egg Use
Remember my obsession with maintaining balance within the egg carton? That goal, it turns out, comes down to a mathematical equation.
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Paul Lukas
The Only Important Question About Eggs
Hint: It’s not about how much they cost.
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Paul Lukas
Let’s Check Out Some Cool Vintage Advertising Displays
I’ve added some new items to my collection, and I’m also selling a few things.
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Paul Lukas
A Possible Record for the Most Tags on a Pair of Shorts
My latest apparel purchase has more tags than I’ve ever seen on a single piece of clothing.
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Paul Lukas
Pretzel Logic: The Twists and Turns of an Iconic Product
The language of this classic snack has slowly been corrupted.
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Paul Lukas
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