Inconspicuous Consumption

Inconspicuous Consumption

Home
Categories
Merchandise
Archive
About

Food

A Very Dairy Mystery: The Colors of Butter
An epic deep-dive investigation into the confusing color-coded package designs of this familiar grocery staple.
 • Paul Lukas
How a Single Piece of Pepperoni Got Me Thinking Really, Really Hard
A tasty proposition. Plus a new Inconspicuous News Roundup!
 • Paul Lukas
What’s the Best Way to Slice a Cake?
It turns out that there are many very interesting answers to that question.
 • Paul Lukas
What Is the Proper Number of Slices for a Pie?
There are many potential right answers to that question — and even more wrong ones. Plus a new Inconspicuous News Roundup!
 • Paul Lukas
A Plastic Icon Transitions to Cardboard
Are you ready for biodegradable bread clips? Plus: An inconspicuous mystery!
 • Paul Lukas
Solving the Great Potato Sticker Mystery
A grocery riddle leads to a deep dive on a ubiquitous supermarket detail.
 • Paul Lukas
Little Stories: The Incriminating Matzo Butter Stain
Half a century later, evidence of my snacking sin still persists. Plus a recipe and a new Inconspicuous News Roundup!
 • Paul Lukas
Toward a Unified Theory of Proper Egg Use
Remember my obsession with maintaining balance within the egg carton? That goal, it turns out, comes down to a mathematical equation.
 • Paul Lukas
The Only Important Question About Eggs
Hint: It’s not about how much they cost.
 • Paul Lukas
My Completely Awesome Heirloom Toaster
Plus: Another unusual mortuary-industry overlap.
 • Paul Lukas
A Sweet Slogan
Back in the 1930s and ’40s, the candy industry promoted itself in some surprising ways.
 • Paul Lukas
A Visit to Gyro Junction
If you like gyro sandwiches — or just quirky street scenes — have I got an intersection for you.
© 2026 Paul Lukas · Privacy ∙ Terms ∙ Collection notice
Start your SubstackGet the app
Substack is the home for great culture