6 Comments

Oh my Lord. When I saw this in my feed, I thought wouldn’t it be funny if this had to do with people getting their own personal Brannock devices. I should’ve known that would be the reality.

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I say this in the most affectionate, complimentary way possible: this is some real Paul Lukas-ass shit. Haha. Paul, I hope writing IC has been as much fun for you as I imagine it has.

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Love it! Thanks a lot!

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Thank YOU for the suggestion!!

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The irony here, of course, is that between the “official partnership” and encouraging more people to buy Brannock devices, they somehow become less inconspicuous (more conspicuous??).

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did they at least set you up with a complimentary copy of their manual?

https://brannock.com/collections/products/products/professional-shoe-fitting-manual

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