23 Comments
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Katie Kitchen's avatar

Very exciting news! I look forward to the revival of Inconspicuous Consumption.

Bob Donofrio's avatar

One of my favorite aspects of Uniwatch was your "roadtrip chronicles". As a roadtrip enthusiast myself, I've always enjoyed the random bars and restaurants, quirky stops, random discussion with locals, etc. Will that be a part of your new venture?

ron taylor's avatar

This was all great Paul, but that Little Story fills up my mathematician's heart in ways that are hard to describe and I'm sorry that your teacher was so short-sighted as to not recognize something that may not actually be so "not interesting."

Fred Mariash's avatar

Paul, at the Baltimore Uni Watch party I overheard you say your book can be found for 2 bucks or next to nothing. I just looked for it on amazon and the lowest price is $96.55. Another listing was over $200. Apparently it’s quite the collector’s item now.

Paul Lukas's avatar

Whoa -- that's amazing. It was literally available for a penny -- $0.01 -- for years!

Kenneth Sievers's avatar

I am fashionably late?! No, I'm just lost.

Stumbled on this amazing perspective, jerseys with history and all who enjoy them. Saw the article on Athletic and here I am... at the end. But I've got tons of older posts to view, can't wait! Thank you!

Michael Rich's avatar

That "Little Story" made me literally laugh out loud. I relate to that more than I care to admit!

I'll very much miss your writing and perspective on Uni Watch, but I'm very much looking forward to this new column!

Joekipedia's avatar

Oh this sounds good!

Here’s something I’d like to know, but I just can’t seem to figure out how to Google it properly. It doesn’t help that Google has been getting worse. But anyway.

When you look at old-times signs from the 1800s, they’ll have a period at the end, which isn’t there now. Think of a general store in the Old West. It’ll say something like, “General Store.” or “Dry Goods.” What’s the story behind that, and why it went away?

Anne Kadet's avatar

I love ALL these examples! So excited for Inconspicuous Consumption!

Daniel Holway's avatar

I was a big fan of Beer Frame before Uni Watch was a thing. As much as I enjoyed Uni Watch and talked to people about it, I would always say that I wish Paul Lukas would do stuff like Beer Frame again. That means that I will eagerly subscribe to the new I.C. Substack! I always think of you when I see cans of kraut juice and (the now renamed) ReeseSticks. Although I doubt it, will there be any music-related content? I remain completely jealous that you got to see the Able Tasmans play.

Mike's avatar

Looking forward to your new vision!

Related: I bought a copy of Inconspicuous Consumption about 15 years ago and absolutely loved it. I pull it out and read it every couple of years.

BRETT GRIPE's avatar

Blessings to you. Thank you

Kevin Cearfoss's avatar

I have a copy of the Inconspicuous Consumption book. Great read. Looking forward to your new content PL.

Daren Landers's avatar

Thank you for the preview, Paul! I'm looking forward to all the new content. The Inconspicuous Observations and Cool Vintage Items look especially yummy.

MotorCityJeff's avatar

I’m very much looking forward to the new content!

Tom Krish's avatar

Inconspicuous Consumption is one of my favorite books. I re-read it every few years.

Combat_Doc's avatar

Great writing and detailed opinions! Well worth the time!